Blog - ADVANGENT

6 Sep, 2024

3 Transformative Trends in Marketing Automation

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How AI is Transforming the Future of Marketing Automation Marketing automation has been a game-changer for businesses of all sizes, allowing them to streamline their marketing efforts, improve lead generation,

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3 Sep, 2024

AI: Your Marketing Sidekick, Not the Boss

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In the ever-evolving world of marketing, the emergence of Artificial Intelligence (AI) has undoubtedly transformed the landscape. While AI has the potential to revolutionize various aspects of the marketing process,

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29 Aug, 2024

AI in Marketing with the Human Touch

AI, data analysis, Digital marketing, email, Social media AI, marketing

AI in Marketing: Striking the Perfect Balance Between Automation and the Human Touch The Rise of AI in Marketing The integration of Artificial Intelligence (AI) in marketing has been a

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25 Aug, 2024

AI Marketing Delivers Unparalleled ROI

AI, Digital marketing AI, marketing

In a recent study, Bloomreach‘s AI-powered marketing automation solution has demonstrated its ability to drive significant business growth, cost savings, and an impressive 251% return on investment (ROI). The findings

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21 Aug, 2024

How to use AI to define your perfect ICP

account-based-marketing, AI Account-Based-Marketing, AI, ICP

Using generative AI to research and refine your Ideal Customer Profile (ICP) in Account-Based Marketing (ABM) involves leveraging AI’s ability to analyze large datasets, generate insights, and create personalized content.

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10 Jul, 2024

10 Best AI Alternatives for LinkedIn Sales Navigator

AI, LinkedIn, LinkedIn Sales Navigator

LinkedIn Sales Navigator is not the only game in town. AI-powered sales intelligence tools are emerging as powerful alternatives. …

25 Jun, 2024

AI-Powered GTM Ignition: Blast Off to Marketing Success

AI, Digital marketing, GTM

Once shrouded in a fog of guesswork and manual effort, GTM strategy has been radically transformed by the emergence of AI. …

18 Jun, 2024

Don’t Rely Solely on AI for Marketing (Here’s Why)

AI, data analysis, Digital marketing, email, Social media

While AI has become a game-changer in many industries, marketing is not a field where it should operate solo. Here’s why relying solely on AI can backfire. …

11 Jun, 2024

5 Ways AI Can Revolutionize Your Influencer Marketing Campaigns

AI, influencer, Social media Influencer, influencer marketing

Gone are the days of relying on gut instinct and crossed fingers in influencer marketing. AI is the new force that shapes the game. …

4 Jun, 2024

How to Use AI to Save a Cookieless Future?

AI, cookie, Digital marketing

The “Cookieless Future” impacts businesses in three crucial ways. Marketers will need to leverage AI tools to improve their marketing efforts. …

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